Featured for the M.A.S. first campaign shoot were range of designer label frames from their overall collection. Their brief was to help showcase the products in a believable way without being too glossy and magazine styled.

The shoot incorporated a versatile message for a range of genres, shooting in five locations over a few days creating Photography & Motion. The requirement was to keep the look fresh and vibrant but authentic. Authencticiy was key to this first campaign for M.A.S.