California based brand R.G.D were one of our first international clients and provide the world with products of great design. They specialise in outerwear, street wear and accessories taking fashion to a level of innovation and disruption that you haven’t seen before.
RGD initially engaged Nader Media via our online Instagram profile and loved how we had been engaging with the surfing community. RGD wanted a great modern feel to their images commissioning NM to produce more of an urban street feel using the gritty streets of London
We chose the graffiti tunnel famous for stylised graphic art and situated right next door to Waterloo station. Our four month instagram content campaign worked for RGD and attracted new business and online attention which has seen them sign up distribution in many countries.